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Wayfinder (TM) Systems AB, based in Lund, Sweden, provides customers with mobile navigation technologies and services. The mapping, direction, and Global Positioning System (GPS) navigation services and software are used by mobile telephone manufacturers, mobile communications operators, and general consumers across Europe and the United States. The company's platform supports the delivery of city guide book, traffic, public transportation schedule, currency conversion, weather report, and other information and services to mobile device users. Wayfinder Systems is known for its Wayfinder Navigator (TM), Wayfinder Speedalert (TM), and Wayfinder Earth (TM) product lines. Wayfinder Navigator, introduced in 2003, includes 2D and 3D mapping features. Content is updated regularly. The software can be extended with a Bluetooth GPS receiver feature. Wayfinder Speedalert provides users with regularly updated navigation information. It also includes community features. Wayfinder Earth is a mobile routing and navigation system. Wayfinder Systems was founded as Itinerary Systems in 1995. The firm was launched by former Ericsson development engineer David Svensson. The company acquired its current name in 2002. It was listed on the NGM Equity stock exchange in 2005. Wayfinder Systems acquired Navicore in 2007.
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