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UGENmedia Incorporated, based in New York, is a privately held company that provides clients with online marketing technologies and services. The firm's hosted platform supports the capture, publication, distribution, and tracking of consumer-generated marketing messages. The system can be employed in promoting brands and acquiring customers. The UGENmedia platform, which integrates with existing websites, supports the creation of brand-based online communities. Consumers upload images, video, audio, and text content to webpages. The platform also allows users to post comments to community pages. E-mail tools support the sharing of brand information. Content can be uploaded from computers, cameras, cellular telephones, and web cams. The UGENmedia platform also includes filtering tools, which allow marketers to manage content uploads. The UGENmedia Mixer simplifies the blending of consumer- and marketing content. UGENmedia's system also provides marketers with campaign performance analysis and reporting features.
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