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Xfire (TM) Incorporated, founded in 2002 as Ultimate Arena Incorporated, develops online gaming communications and social networking systems. The company's free Xfire tool allows users to track, contact, and play online games with friends. It identifies games that friends are playing. The system also provides users with game type, ping, server, and other information. The Xfire utility launches games and automatically connects users with friends' game servers. Integrated instant messaging does not disrupt game play. The utility supports hundreds of role playing, strategy, and other computer games. Xfire's download service provides users with patches, demos, and other files. Company investors include Draper Fisher Jurvetson, NEA, and Granite Global Ventures. Xfire was founded by Mike Cassidy and Dennis Fong. Cassidy also co-founded Direct Hit. Xfire is based in Menlo Park, California. The company and its technology have won recognition from 'PC World' and 'FiringSquad.'
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