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Datamonitor Public Limited Company, founded in 1989 and based in London, England, provides over 5,000 organizations worldwide with online business databases and analysis services. The firm's databases include information on the automotive, consumer goods, energy, financial services, pharmaceuticals, health care, technology, and transportation industries. The company's Strategic Planning Programs (SPPs) provide clients with industry forecasts, management briefings, and interactive models. The interactive models are delivered on CD-ROM or through live feeds. The SPPs also include analysis support and consulting services. Datamonitor products and services allow businesses to develop growth strategies, identify new markets, develop new products, target marketing campaigns, track competitors, negotiate partnerships, and manage outsourcing operations. Datamonitor began distributing products and services online in 1997. It acquired Computerwire in 2002, MIS and eBenchmarkers Limited in 2004, and Butler Research Group Limited and Verdict Research Limited in 2005. Datamonitor maintains additional offices across the United Kingdom, the United States, Europe, and Asia. Its Excellence Data Research Private Limited division is based in Hyderabad, India. The company was founded by Mike Danson, formerly of Strategic Planning Associates.
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