|
Acxiom (R) Corporation, founded in 1969 and based in Little Rock, Arkansas, provides organizations with customer and information management systems and services. The patented AbiliTec (R) technology integrates customer data. InfoBase (R) is a collection of United States consumer and telephone data. PersonicX, which employs InfoBase data, is a household-level segmentation system. Acxiom Access-X (TM) Express is a web-based system that allows users to transfer files and analyze InfoBase data. Acxiom's platform supports the real-time analysis of information. It allows organizations to analyze their customer base, identify information management strategies, evaluate resources and capabilities, analyze costs, and prioritize customer relationship management (CRM) and IT investments. Systems streamline customer acquisition and retention, fraud detection, cross-selling and up-selling, channel management, credit authorization, and collections operations. Acxiom includes the wholly owned Acxiom Information Security Services (AISS) subsidiary, which provides clients with employment background screening services. Acxiom also provides customers with campaign management, database management, customer data integration, analysis, and other services. The company maintains offices across North America, Europe, and Asia. Acxiom is listed on NASDAQ under the ACXM symbol.
|