Range Online Media, founded in 2001 and based in Fort Worth, Texas, is a privately held company that provides clients with online, interactive marketing services. The firm employs its proprietary Strategic Results System (SRS) technology suite in optimizing campaigns. The company offers customers marketing strategy development, pay-per-click management, search engine optimization (SEO), feed management, website usability evaluation and optimization, and other services. Range Online Media aligns business and marketing goals. It handles media planning and buying operations. It also analyzes the performance of marketing campaigns. The firm identifies valuable search words and phrases. It handles pay-per-click bidding processes. The company also develops shopping, local business listing, travel, and other eXtensible Markup Language (XML) content feeds. Range Online Media optimizes website landing pages and the delivery of marketing offers. Range Online Media was founded by Misty Locke and Cheryle Pingel. The company is a member of the Interactive Advertising Bureau and SEMPO. 400436 Fuelcast Media International LLC, based in Los Angeles, California, is a joint venture between electronic display vendor Daktronics (R) Incorporated, based in Brookings, South Dakota, and narrowcasting technology developer VST International Incorporated, based in Los Angeles. Fuelcast Media International operates a broadcasting network that employs daylight-viewable LCD displays. The screens, which include stereo audio features, are installed above service station and convenience store fuel pumps. The firm's platform supports the delivery of targeted news, entertainment, public service announcement, and marketing content to mobile consumers. Fuelcast Media International offers advertisers 15-second commercial spot and 10-second content sponsorship marketing options. A viewing measurement component records the number of consumers at fuel pumps. The firm's platform is employed by companies across the oil and gas, food and beverage, financial services, and entertainment sectors. The firm's technology and services also drive sales at network service stations and convenience stores. Fuelcast Media International has deployed 4,000 screens across North America.