Scholastic Incorporated, founded in 1920 and based in New York, is a multimedia company that publishes and distributes children's books, magazines, and software. The company also produces videos, television programs, feature films, and toys. The firm includes Scholastic Education, Scholastic Media, eScholastic, and other divisions. The company also includes the Scholastic Trade Books, Arthur A. Levine Books, Carwheel Books (R) Graphix (TM), Little Scholastic (TM), PUSH, Scholastic Press, Scholastic Reference (TM), and Klutz (R) imprints. The firm has published the Harry Potter series of children's books. The company publishes books in over 40 languages. Scholastic produces 'Scholastic News (R),' 'Junior Scholastic (R),' 'The New York Times UPFRONT (R),' and other magazines. The Scholastic Education division produces technology programs, supplemental instructional materials, and literature for pre-kindergarten through high school students. It is known for the READ 180 (R), ReadAbout, Zip Zoom (TM), WiggleWorks (R), Scholastic Reading Counts! (TM), and Scholastic Reading Inventory (SRI) products. The Scholastic Classroom and Library Group includes the Children's Press (R), Franklin Watts (R), and Grolier (R) imprints. Scholastic serves customers worldwide. It maintains 16 offices across the Americas, Europe, and Asia. Scholastic distributes publications and programming through school book clubs, book fairs, retail stores, and television network channels. The company's Corporate Conventions department oversees the company's presence at 14 U.S. conventions. Scholastic acquired Lectorum Publishing in 1996. Scholastic is listed on NASDAQ under the SCHL symbol. The firm was founded by M.R. Robinson.