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At Facebook's annual developer conference, Mark Zuckerberg recently announced plans to enhance Facebook's integration with external sites. One initiative, known as Facebook Connect, would allow users to log on to such sites as Digg.com from their Facebook accounts. Additional plans include allowing certain developers greater access to Facebook features. A year after opening the platform, some 400,000 developers have been drawn to Facebook. However, there were growing pains over privacy and users' being bombarded with requests to add applications. For their part, many developers felt Facebook was holding them back. Thus, Zuckerberg's new strategy is seen as a way of clarifying the sort of applications Facebook wants, and differentiating between the good developers and the abusive ones. Trustworthy developers with good designs can apply for 'verified' status, thereby gaining greater access to the site. Even deeper access will be granted to a higher tier of so-called 'Great Apps.' Few specifics were provided, but the music-discovery service iLike and nonprofit promoter Causes were named the first two Great Apps. Meanwhile, Facebook is finding that despite robust international growth, its American base has been relatively flat of late. Rival MySpace still has nearly twice as many users, and recently launched its own developer platform.
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Information Sources, Inc.
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