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Article

Title: IAC/InterActive Plans China Push

Author: Chao, Loretta Article Type: Company
Source: Wall Street Journal, v250 n123 pA5(1) Publication Date: Nov 24, 2007
  ISSN: 0193-2241
URL of Publication: http://www.wsj.com

IAC/InterActiveCorp plans to both bring its search engine, Ask.com, to China and start an Internet business that will run a media and advertising site in the country. Ask.com should come to China within two years. This news follows an announcement in early November that the company will be split into five separate companies. IAC has already invested $200 million in China and has 162 million users there. IAC trails its local competition, making further investment somewhat risky. For example, IAC's Chinese travel company eLong Inc. has 12 percent of the online tourism market compared to 49 percent for China's Ctrip.com International Ltd. Still, IAC CEO Barry Diller claims to have learned from previous mistakes in China. Google Inc. and eBay also both trail local competitors. Diller says the new venture in China will be unique rather than a duplicate of an existing service and says that he is interested in the booming online gaming area. Rampant copyright violations in China also pose difficulties, but Diller is 'unfazed.' IAC and Dow Jones & Co. also announced that they would jointly launch a personal finance website.

Companies:
Ask.com Ctrip.com International Ltd
Dow Jones & Co Inc eBay Inc
eLong Inc Google Inc
IAC/InterActive Corp

Products:
Ask.com China
Ctrip.com eLong.com

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