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Article

Title: A Future for Newspapers

Author: Kessler, Andy Article Type: Product Analysis
Source: Wall Street Journal, v249 n121 pA17(1) Publication Date: May 24, 2007
  ISSN: 0193-2241
URL of Publication: http://www.wsj.com

Verizon's FiOS, Apples Apple TV, and Craig McCaw's ClearWire are highlighted as commentary on the future of the newspaper in the online era. The Internet has not destroyed the newspaper business model, and papers are still valued based on reputation, quality news gathering, trust, and credibility. Newspapers are still in experimental stage of monetizing a costly new-gathering organization, but it might be a good idea to begin licensing 'every type of newfangled software and web service until it is possible to come up with a tight community of interest around my newspaper, local or national. The paper should not only start the discussion, but also keep it. Newspapers are really in the ad business, and technology also makes things harder for TV and video. Peer-to-peer (P2P) encourages and enables content sharing, and cable could be first to suffer. Those who own networks and create shows could be safe if they choose to control technology by licensing channels to all those on the distribution side, which is not easy. Considerable restructuring is on the way and will put the hurt on newspapers, but Rupert Murdoch would still choose to expand his newspaper empire, because he may be seeing the same pipe-busting in the future of TV.

Companies:
Apple Inc Clearwire Corp
Verizon Communications Inc

Products:
Apple TV FiOS

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