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Article

Title: Easier Ways to Car Shop Online

Author: Spector, Mike Article Type: Product Analysis
Source: Wall Street Journal, v249 n59 pD1(2) Publication Date: Mar 13, 2007
  ISSN: 0193-2241
  Illustrations: Tables
URL of Publication: http://www.wsj.com

At such auto sites as Edmunds.com, Kelley Blue Book, and Autobytel.com, visitors will see changes that will allow them to more quickly find specifics about particular vehicles and have better ways to study the Internet to narrow down choices. For instance, new search technology at some sites will permit shoppers to list features that they want and then view the names of vehicles that match their selections. The new features should help such shoppers as A. J. Teixeira to make a choice more easily, since his experience has been that considerable search time is required to sift through clutter and find the desired features. Edmunds.com could address that problem with a new search function that sorts results by features such as horsepower, cargo space, and fuel economies. The system will also permit addition and removal of features and viewing of a list of all available vehicles that fit the user's bill. Autobytel's new MyRide.com website has vertical-search technology for a niche audience that usually provides more focused results than wide-ranging navigation searches on such sites as those run by Google or Yahoo!. Also discussed are other MyRide abilities, Kelley Blue Books planned new page, and a comparison of the following websites that are being modified: Edmunds.com, KBB.com, Autobytel.com, Cars.com, and Autotrader.com.

Special Features: Tables

Companies:
AutoTrader.com Inc Classified Ventures LLC
Edmunds Inc

Products:
AutoTrader.com Cars.com
Comparison Shopping Edmunds.com

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