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Article

Title: I Can See You

Author: Cheng, Roger Article Type: Product Analysis
Source: Wall Street Journal, v248 n125 pR6(2) Publication Date: Nov 27, 2006
  ISSN: 0193-2241
URL of Publication: http://www.wsj.com

Small businesses and local governments find that it is easy to track their employees via global positioning systems (GPS). Many firms and municipalities are distributing cell phones with GPS chips embedded in them to company and government vehicles. This allows the organizations to manage their fleets more effectively by tracking their movements. The town of Babylon, New York, uses its GPS-enabled cell phones and the supporting software on a daily basis to make tasks like street-sweeping and pothole-filling more efficient. Supervisors can guide vehicles and have a better overall picture of how an operation is progressing, and they can detect odd behaviors, like vehicles that are not moving or are somewhere they are not supposed to be. While government officials and work supervisors welcome the GPS technology, employees are not as pleased with it. Some workers are concerned that they are always being watched. Concerns about privacy have not stopped small companies and local governments from being interested in GPS phones to manage mobile workers, however. Several companies provide the software that helps customers utilize GPS. Xora Inc. says that its consumer base will have doubled by the end of 2006 and expects its revenues to double by 2009 as a result of the popularity of the technology.

Products:
GPS (Global Positioning Systems)

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