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The new Internet that is on the way as PC users have to contend with the tight grasp cable TV has over content will likely look a lot more like cable TV with content priced to leave no money on the table and no advertisement uninserted. This will occur with data and video convergence, which has not been favorably viewed by the video industry. The free and open Internet and the closely controlled video industry have been at loggerheads, which is a problem, especially for operators of triple play services. The rights of telecommunication providers to reserve broadband access for their use only is, for instance, being debated by Congress. PCs and set-tops, which have basic differences, are another factor, since PC users have much more flexibility in choosing components and configurations, while the cable MSO owns the set top so that operation and use are determined only by the MSO service contract. The basic requirements for interactive video and better gaming systems can be provided more easily by the PC industry. Data and video convergence will be attained through the large-scale deployment of triple-play infrastructure, and consumers will have at their fingertips many video and data offerings in many formats, including those for laptops, mobile phones, TVs, and home theater systems.
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